This is something that probably only marketing people and mothers of 5-year-olds will appreciate/be terrified by.
A graphic designer sat his daughter down and asked her for her first impression of several MAJOR brand logos.
Depending on who you are, her responses are cute, terrifying, intriguing or educational.
Working in this field, I am fascinated (I have watched the video several time) by not only the number of logos she recognizes, but also how she associates them.
The Republican Party logo is a "Circus Elephant."
The Panera Bread Co. logo is "Coffee."
She knows GE because her grandpa worked there.
I'd be curious to hear what parents think of this video, though. There has already been some outrage by parents who believe we over commercialize our kids... The Disney and McDonald's logo might be good examples, as she was able to identify those in a heartbeat.
Still, it was interesting that she was able to make the connection that the McD's M looked like french fries is kind if intriguing...
What do you think, moms?